CBD Concentration Levels and Potency

CBD Concentration

The concentration, or strength, refers to the percentage of CBD in a given bottle of vape juice. The current standard for measuring the amount of an ingredient is in milligrams (mg). The volume of the liquid in the bottle is usually measured in milliliters (mL). It’s important to know that both bottle size and the amount of CBD affects the concentration level.

It’s a common mistake to evaluate the CBD concentration in a bottle of vape juice by just looking at the milligrams listed on the label. Many people think that 250mg of CBD in a 30mL bottle of vape liquid is a higher concentration than 100mg in a 10mL bottle. This would be incorrect.

To find the actual concentration of CBD you simply divide the milligrams by the milliliters. For example, 250mg of CBD in 30ml of vape juice is a concentration of approximately 8.3mg CBD per ml. On the other hand, 100mg of CBD in 10mL of vape juice is 10mg CBD per mL which is a slightly higher concentration.

Typically, it’s recommended that consumers that are new to CBD start with lower concentrations and increase slowly as needed. CDB affects everyone differently so it’s better to start slow until you figure out what concentration level gives you the effect you’re looking for. Ultimately, the most reliable way to see this information is through third-party test results. It's the best way to know exactly what's in the products you purchase.

HX3 CBD TIncture


It’s important to differentiate between the amount of an ingredient in the entire bottle compared to the amount per dose. Dose refers to the amount of CBD per serving. Let’s consider a bottle of vape liquid that contains 2500 mg of CBD in a total volume of 30 milliliters (mL) of vape juice and we use 1 mL as the standard serving size. This means each 1mL serving will contain approximately 83.3 mg of CBD; the consumer is not ingesting 2500 mg with every dose. 

On the other hand, sometimes the label will show the total percentage of CBD. This is another way to state concentration of the active ingredient and differs from mg per mL by a factor of 10. In other words, a bottle having a labeled concentration of 1.7% CBD contains 17mg CBD per mL of liquid.

CBD Dropper

Full Spectrum, Isolate and Broad Spectrum CBD


In a nutshell, isolate is the purest form of CBD. It contains only pure, isolated molecular CBD. With CBD isolate, there are no other cannabinoids, terpenes, or flavonoids – it’s 100% CBD.

Although this might seem simple at first, the truth is that it’s much harder to extract an isolate from hemp. When hemp undergoes the extraction process to remove its cannabinoids, all the plant’s compounds are extracted simultaneously. Because the cannabinoids and terpenes are removed from the plant together with the CBD, additional steps must then be taken in order to isolate the CBD and separate it from any other compounds. This makes CBD isolate somewhat difficult to produce.

Full Spectrum CBD

Unlike isolates, full-spectrum CBD products contain a complete array of cannabinoids. When cannabinoids are extracted from hemp, the entire extract is made into a single, consumable product. This means that you’ll get a complete dose of all the cannabinoids that were originally in the plant.

What are the benefits of a full-spectrum CBD product? Not long ago it was thought that isolated CBD was more effective than full-spectrum because of its purity, but recent studies have shown the opposite to be true. Most experts now agree that full-spectrum CBD is the more beneficial option because of the “entourage effect.” The entourage effect describes how various cannabinoids and terpenes work in conjunction with each other to yield more beneficial results.

More consumers seem to prefer full-spectrum CBD in order to improve their general well-being. Despite this preference, CBD isolate products still maintain their share of the market.

Broad Spectrum

For those wondering about “broad spectrum”, it refers to a CBD product that contains some other cannabinoids and terpenes, but not as many as full spectrum. Broad spectrum CBD falls somewhere in between full spectrum and CBD isolate.


The statements made regarding these products have not been evaluated by the Food and Drug Administration. The efficacy of these products has not been confirmed by FDA-approved research. These products are not intended to diagnose, treat, cure or prevent any disease. All information presented here is not meant as a substitute for or alternative to information from healthcare practitioners. Please consult your healthcare professional about potential interactions or other possible complications before using any product. The Federal Food, Drug, and Cosmetic Act requires this notice.

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