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As CBD products grow in popularity, one in seven Americans reports using them for various issues, including pain relief, dealing with anxiety and dealing with insomnia. But a big part in deciding which to use comes down to how much CBD is actually in the product because that’s what will provide you with the benefits you’re after.
When it comes to CBD and figuring out the correct dosage for you, it is vital to know and understand the CBD content of the products you’re purchasing. But with several different types of products on the market and a whole lot of different numbers and measurements being used, things can be a little confusing.
In this article, we’ll be discussing CBD potency, content and how to calculate how much CBD is in the products you’re buying in a meaningful way. By the end, you’ll have enough info to make the best buying decision and get the right CBD products for you.
This refers to how much CBD is contained in the product.
When it comes to CBD tinctures, the total volume of the bottle is generally measured in milliliters (ml). This includes both the CBD oil in the tincture as well as the carrier oil used.
The CBD content, or strength, will be listed in milligrams (mg). These numbers typically start out in the low hundreds and work their way up into the thousands. The higher this number is, the more CBD you will get with each drop.
For example, our 30 ml Daily Grind Broad Spectrum CBD Tincture can be bought starting at 250 mg and up to 1000 mg in strength. The 1000 mg strength will have four times the amount of CBD content in each dropper.
Ingestible CBD products like CBD gummies will be far less complicated. The product label will tell you exactly how much CBD is contained in each gummy.
Taking our SPIRO CBD Gummies as an example, each gummy contains 25 mg of CBD. This means that if you wanted 50 mg a day, you’d simply eat two of these delicious chews.
Typically, folks who are more experienced with CBD prefer options with higher CBD content. It also is sometimes more cost-effective to buy this way. However, lower CBD content will be just fine and easier to monitor if you’re just starting out.
Stop us if you’ve heard this one before… Size doesn’t matter!
Two differently sized bottles of CBD oil may, in fact, have the exact same potency. Or wildly different ones. And in some cases, the bigger bottle may actually be less potent.
You have to read the label to find out!
That’s because not all CBD products are created equal. In some cases, larger bottles may be used as a marketing tactic. But in others, they allow for lower potency tinctures perfect for the new CBD user.
Potency can come into play when considering CBD topicals.
CBD topicals will always list their total CBD content for the entire contents of the container. However, unlike other CBD products like tinctures, oils or gummies, you won’t be able to determine precisely how much is in a drop or single edible.
Most topicals will have their total volume listed in either milliliters (ml) or fluid ounces (fl oz). However, CBD will still be listed in milligrams (mg), just like tinctures, oils and gummies.
Doing the Math
When it comes to figuring out the CBD content in your tinctures or oils, or topicals measured in ml, you can use the following equation:
(mg of CBD) ÷ (ml of volume) = mg of CBD per ml
So using our 30 ml Pacific Potion CBD Tincture at 1000 mg strength as an example:
1000 mg ÷ 30 ml = 33.3 mg of CBD per ml
If you’re dealing with the potency in a topical that’s listed in fluid ounces, things may feel a bit tricky. This is especially true if you’re comparing one product with a label written in milliliters to another written in fluid ounces.
In this situation, you’re not likely dealing with a lot of fluid ounces, though. So don’t worry. All you have to remember is that there are about 30 ml per fluid ounce. (Technically, it’s 29.5735 ml, but who has time for that kind of math?)
Given that topicals are absorbed locally and not directly into your system like tinctures or gummies, working with an estimate is all right.
Does the Kind of CBD Make a Difference?
When it comes to CBD, you’ll find three main variations on the market. They include full spectrum, broad spectrum and isolate. Understanding which is best for you essentially boils down to what you do or don’t want in your CBD products.
Full spectrum CBD products include other beneficial compounds from the hemp plants, including other cannabinoids and terpenes. Important to note here is that THC is one of these other cannabinoids. And although it can only measure a maximum of 0.3% by federal law, it’s still a consideration for many — especially if your workplace requires drug testing.
Broad spectrum CBD products are essentially the same as full, minus the THC.
CBD isolate will be exactly as it sounds, only CBD and nothing else.
When it comes to CBD content or potency, it doesn’t matter which kind of CBD extract was used to make your product. The measure is for CBD and not the other cannabinoids or terpenes.
Suppose you’re interested in checking up on what’s in your CBD products. In that case, you can always consult the certificates of analysis for the items you’re buying. These are special reports issued by third-party laboratories that can usually be found on a company’s website.